About

  I'm Elizabeth Perlin, founder of Fetch It Communications and an executive communications leader with experience across Fortune 100 and growth-stage companies. 

I partner directly with CEOs and senior leadership teams to build the communications infrastructure that makes strategy land, whether that means standing up a function from scratch, scaling what exists, or rebuilding during transformation. 

At HPE, I helped reposition a $12B business within a cloud-first strategy, shifting both internal alignment and external narrative while holding a 20,000-person workforce together through compounding uncertainty. 

At Cisco, I spent nearly a decade translating one of enterprise technology's most complex business model shifts into clear, adoption-driving messaging across tens of thousands of employees and global partners. 

Through Fetch It, I bring that same thinking to executives navigating their own inflection points, helping them find the narrative before the pressure finds them. The best communications work doesn't feel like communications. It feels like leadership.

 Every engagement starts with listening. 

Before strategy, before messaging, before a single word is written, I need to understand your business, your audience, and the gap between where you are and where you need to be. From there, I work as an embedded partner, not a vendor. I sit alongside leadership, learn the organization's voice, and build communications that reflect how you think, not how a consultant thinks you should sound. 

I work with a small number of clients at a time so every engagement gets my full attention. Much of my work is confidential or under NDA, but the outcomes speak for themselves: analysts who start calling, workforces that re-engage, narratives that outlast the engagement.